Cheaters

Hi,

It's Roberto.

Doing some client work, a client wanted us to rank him in the top 3 in his area.

We do our magic, a couple of weeks go by, and I open to results.

Both good news and bad news.

Good news: He made considerable progress from his initial spot (#27)

Bad news: He was ranking #4

Turns out, we were struggling to rank him in the top 3.

This rarely happens, so I needed to do some detective work,

What I found out it 2 out of the 3 have been ranking on the top spots for the last 7 years. Once you get there, you tend to stay.

I do some more digging, if you know what you are doing, you can always find a way to beat these guys.

Turns out the explanation is simple.

They're cheating. Hard.

They were using every nasty trick in the book and getting away with it for so long.

Whatever shady blackhat thing you can think of? They did that. And a few more you've never heard of.

Now, cheating is very gay. I don’t like it.

And you can actually win and rank at the top without cheating and on top of that, you never have to worry about your profile getting banned, reviews getting nuked on a random Friday night. 

Told the client that we were on track to hit the top 3 (because we were) but we needed another week or so to take care of it.

Happy to say that we're #1 now. The scammers are ranking at #5 and #6. Not sure why they suddenly dropped after all this time. Google moves in mysterious ways.

Long story short - you can actually win without resorting to backhanded stuff. Just takes a bit more work. But that makes the reward even sweeter.

Talk soon,

Roberto

P.S. If you'd like us to work with you on your local business, just click here, it’s very easy.