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Jan 19, 2026

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Marketing

How to Win at Google: The First Thing Every Local Business Should Check (But Never Does)

How to Win at Google: The First Thing Every Local Business Should Check (But Never Does)

Hi,

It's Roberto.

As a local business, you MUST show up when people are looking for you.

Not a suggestion, but need to be there when people search for your service.

Why Your Google Ranking Is Costing You Customers Right Now

Problem is, business owners never check where they rank on Google.

Because if you did... you'd want to fix it right now.

And I'm not talking about searching for your own name, that's going to show up either way.

They're typing in stuff like: <the service you're selling> <your area>.

And 99% of the time, the top 3 that show up win.

Maybe, maaaaaaaaayyyyyyyybbbbbbbeeeeeeee someone takes the time to go through listing 1-5. But if you're scoring lower than that?

You're cooked. Done. Crispy chicken type of cooked.

Might as well be invisible.

How to Rank Higher on Google Maps and Local Search

So how do you fix this and let Google know you are the real deal?

It's a huge subject, but let me give you a great start.

You check out whoever is scoring in the top 5 now... and you see what they're doing differently.

Here's a simple example. Let's say I check for: plumber Skopje. This pops up:


You scroll back to see when your company shows up. Hopefully you're on the first page but let's say you're not...

...then it's time to check out the top 5 listings and do something really simple:

You find the differences between your listing and theirs.

What do they have that you don't? And if you look hard enough and closely enough you'll find it.

And that will get you higher in rankings. Which will get you more clients. Which will make you more money. Which will allow you to work with me to grow even quicker.

You see? It's all one giant conspiracy to make you do even better so we end up working together. Supreme evil.

Anyway, there's a dozen more things you can do but let's start here.

Talk soon,

Roberto

P.S. If you have no desire or time or energy to do this yourself... we can also help you out and do it for you. We specialize in getting local businesses to the top 3 spots on Google for their exact keywords. Get in touch with us here and let's see if we're a good match: https://www.aceskimedia.com/offer

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